http://www.edmontonsun.com/News/Alberta/2009/03/05/8633386-sun.html
Summary
“Alberta’s minimum wage increases” is an article written by Kerry Diotte from the Edmonton Sun. On April 1, 2009, citizens of Alberta will have an increase in minimum wage of $0.40. From the current minimum wage of $8.40 in Alberta, Alberta’s minimum wage will increase to $8.80. This increase in minimum wage will make Alberta the province with the second highest minimum wage. Alberta won’t take second for too long, because in a couple of months other provinces like Ontario, Quebec, Saskatchewan, and Newfoundland will all have a higher minimum wage, with Ontario have the highest minimum wage of $9.50. Many people have different views of minimum wage. Employees will always want it higher while employers think the lower the better.
Connection
The connection between the article, “Alberta’s minimum wage increases” and chapter 16 of the accounting 12 textbook is wages. Wages are the payment that a worker earns for his or her labour. The article talks about the minimum wage an employee earns for their labour on an hourly basis in Alberta and compares it to other province’s minimum wages. In section 16.1 in the accounting text book, it gives the general meaning of wages and how much a worker gets paid for a period of time. An employee loses some of his payment for his labour if he is late and earns more money if he is paid commissions. Paying wages is what keeps employees working and businesses running.
Reflection
I think that increasing the minimum wage in Alberta isn’t the best thing to happen. The increase in wages will make it so more people are able to buy more stuff, but this is only for people who are earning less than $8.80 per hours in Alberta. Increasing the minimum wage will cause the gap between people who are earning over $8.80 in Alberta and the people earning the minimum wage in Alberta less. People who had to work hard for a raise might get discourage because everyone earning minimum wage in Alberta will get a raise of $0.40 an hour on April 1 for doing nothing. This is also bad for employers because they are paying more for the same quality of work. Increasing the minimum wage might cause a few businesses to lay off people because of the increase in minimum wage during a recession. The increase in minimum wage for Alberta is a discouraging thing for employees earning over minimum wage, bad for employers who aren’t doing well in business, but a good thing to those who are earning minimum wage in Alberta.
Wednesday, March 11, 2009
Sunday, March 1, 2009
ACC12 : Chapter 15 Article
http://www.nytimes.com/2009/02/19/technology/companies/19yahoo.html?ref=business
Summary
“Yahoo Shows Search Ads With Images and Video” is an article written by Stephanie Clifford from the New York Times. The article is about yahoo introducing a new type of search advertising they created. Yahoo calls this new advertising offer “Rich Ads in Search.” This new type of search advertising integrates images and videos in paid listings compared to typically search advertising that show only text advertisements and links. Usually a marketer will use their online budget on search advertising and display adverting, a video or image on a banner/box on a web page. With this new type of search advertisement, Yahoo hopes to win back paid search advertising from Google, the current market leader. According to the research firm eMarketer, in 2004, Yahoo’s market shares in paid search advertisement fell 13.8% and in 2009, it fell 10.5%. Also, Google has doubled their market shares in paid search advertising in the same period of time. It market shares jumped from 32.8% in 2004 to 67.7% this year. Yahoo’s strength on internet advertisement has been display advertising on highly trafficked pages, but because of the recent recession many advertiser’s changed to search advertising, which gives measurable results anytime. Advertisers, who are willing to pay a huge price in order to develop their company commercials and/or logos will probably, be attracted to Yahoo’s new type of search advertisements.
Connection
There are two connection between the article, “Yahoo Shows Search Ads With Images and Videos” and chapter 15 of the accounting textbook. The first connection is that both sources are about users of financial statements and the second connection is that both sources talk about comparing financial data. The types of users of financial statements in the article are insiders (the owner, managers, and executive group of a company). The insiders in the articles are Yahoo and the companies that use paid advertisement. Yahoo uses its financial data to compare its revenue in paid search advertising to Google, the current market leader in paid search advertising. Many companies use financial data to compare to other companies to make decisions like putting more or less into paid advertisement.
Reflection
I think that comparing financial data is very important in business. It can be used to evaluate a company and see how it’s doing. Comparing financial data also helps companies that are not doing so well, be prepared mentally for the worst case scenario and be ready to take action when the time comes. I believe that Yahoo’s new type of search advertising will do well because no other company has this type of search advertising, but won’t be enough to make them market leader. I think that some companies will be willing to pay for this type of advertisement because it’s a new concept, but I don’t think that it will make a big difference. Personally, I don’t think this type of advertising will affect me at all, since I just ignore online ads and find them annoying.
Summary
“Yahoo Shows Search Ads With Images and Video” is an article written by Stephanie Clifford from the New York Times. The article is about yahoo introducing a new type of search advertising they created. Yahoo calls this new advertising offer “Rich Ads in Search.” This new type of search advertising integrates images and videos in paid listings compared to typically search advertising that show only text advertisements and links. Usually a marketer will use their online budget on search advertising and display adverting, a video or image on a banner/box on a web page. With this new type of search advertisement, Yahoo hopes to win back paid search advertising from Google, the current market leader. According to the research firm eMarketer, in 2004, Yahoo’s market shares in paid search advertisement fell 13.8% and in 2009, it fell 10.5%. Also, Google has doubled their market shares in paid search advertising in the same period of time. It market shares jumped from 32.8% in 2004 to 67.7% this year. Yahoo’s strength on internet advertisement has been display advertising on highly trafficked pages, but because of the recent recession many advertiser’s changed to search advertising, which gives measurable results anytime. Advertisers, who are willing to pay a huge price in order to develop their company commercials and/or logos will probably, be attracted to Yahoo’s new type of search advertisements.
Connection
There are two connection between the article, “Yahoo Shows Search Ads With Images and Videos” and chapter 15 of the accounting textbook. The first connection is that both sources are about users of financial statements and the second connection is that both sources talk about comparing financial data. The types of users of financial statements in the article are insiders (the owner, managers, and executive group of a company). The insiders in the articles are Yahoo and the companies that use paid advertisement. Yahoo uses its financial data to compare its revenue in paid search advertising to Google, the current market leader in paid search advertising. Many companies use financial data to compare to other companies to make decisions like putting more or less into paid advertisement.
Reflection
I think that comparing financial data is very important in business. It can be used to evaluate a company and see how it’s doing. Comparing financial data also helps companies that are not doing so well, be prepared mentally for the worst case scenario and be ready to take action when the time comes. I believe that Yahoo’s new type of search advertising will do well because no other company has this type of search advertising, but won’t be enough to make them market leader. I think that some companies will be willing to pay for this type of advertisement because it’s a new concept, but I don’t think that it will make a big difference. Personally, I don’t think this type of advertising will affect me at all, since I just ignore online ads and find them annoying.
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